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GOOGLE BUSINESS PROFILES
Google Business Profiles are free and a very powerful way for businesses to advertise on Google Search results pages.
Google Business Profiles allow their owners to receive customer reviews online and appear on Google Maps listings.
You can also utilise Google Business Profiles posts to keep customers updated or to advertise a special promotion via Google My Business.
WHAT IS A GOOGLE BUSINESS PROFILE?
Google Business Profiles are the large displays on the right hand side of Google Search Results. They can appear when you search for a specific business or if Google thinks that your business is most relevant for a product or service search.
What's even better is the power of Google My Business on mobile devices. Users who are searching for nearby businesses get a display with a clickable phone number and directions to your business.
Each month you get a report from Google of how powerful your listing was. How many people saw it, how many rang you and how many used directions to your business....
BE SEEN ON GOOGLE MAPS AS WELL?
Once completed and verified by Google, a Google Business Profile can appear on a Google Maps display as well.
In fact, Google will often provide the names of their top 3 businesses underneath a location map for most product or service searches.
Google rewards businesses that keep their Google Business Profiles up to date. Google allows businesses to make posts on a weekly basis, where they can advertise a Special Offer, an Event or something about their business. These businesses get rewarded by Google with a much higher position in displays.
BE FOUND, BE SEEN, BE ON GOOGLE BUSINESS!